Social Media Marketing
There are many different elements to Social Media, one of which is Paid Social, this is where we use the platform’s advertising function to specifically target your audience. Our job as social media experts is to identify the right platform for your business to reach your clients in a cost effective way.
For example, . Facebook & Instagram are the two top social media platforms with billions of users spending over 3 hours per day! Utilising Facebook to advertise your products or services can be an ideal way of reaching your target audience. Whatever your objective we can create the campaign for you. Have you recently launched a new website and need to drive traffic to it? Do you want to increase sales or enquiries, book a free consultation today!
If it’s a quick return and leads you want, increased brand awareness, or a boost to your page likes, then paid advertising is the route for you. We can get your products or service in front of the right people at the right time. We manage the full service, from writing and designing your ads, to your brand specification and split testing of your ad creative to improve their performance.
Social Media is a long term commitment, setting up a business Facebook, Instagram or Linked In page and leaving it dormant can have a negative impact on your business. Randomly posting to your pages with a mix of unplanned content simply is not enough for the Facebook algorithm to take notice of your business and is therefore a complete waste of time. If you decide that organic social media is right for you, we will help to deliver a highly effective social media strategy that works for you. Whether we simply review and optimise your existing social pages, get you started with content templates or manage the entire process it, is entirely up to you. Our organic social media packages can include:
Any successful social media marketing campaign requires a strategy. Our team will create buyer personas based on your target audience building engaging content that speaks directly to them and their needs and challenges.
Using paid for social media marketing is an extremely powerful way to reach your existing followers and thousands of users beyond your page. There is a lot more to paid content than ‘boosting posts’. Luckily our team of experts have the experience to create and manage your paid campaigns.
The Key to effective social media lies with your ability to create sharable content. We analyse and review your business sector to understand the content your audience want to engage with and share. While creating your content we will include all relevant internal links for your SEO and dynamic Calls to Action ensuring we get the most out of every post. Keyword and Hashtag research is included.
Did you know that social media marketing can be used to boost your online SEO? Well it works hand in hand as your online SEO can also boost your social media marketing as well. They work better together and our team can create keyword focused social content that works for the search engines to boos your rankings. We will also push your posts to a wider audience for new leads and increased web conversions.
Unlike other agencies we don’t create the campaign and let it run, we review and optimise it daily to make sure your budget is being spent in the best possible way. We treat every business as if it were our own.
PurpleWeb Creative are a digital marketing agency offering a comprehensive range of services such as Web Design, SEO, Social Media Marketing and IT Support. Get in touch today and find out just how we can help you grow your business.
If you think we can help you with your online marketing, please fill in the form below and we will be in touch once we have carried out an audit on your current website.